I’m often asked about the value of participating in social media on a personal level. Why do it? What can it REALLY do for you? It doesn’t pay, does it? I hear questions like this all the time. This past week, I was invited by the kind folks at TDS to be one of 6 […]
Although most studies show the #1 reason organizations and individuals don’t leverage social media is lack of time, I’m convinced the reason they really don’t have success with social is perfectionism. People simply don’t want to use tools like Facebook, Twitter and blogs because they aren’t sure they are using the tools in the “right […]